By Rich Karpinski – Alcatel-Lucent’s latest announcement was three API bundles that blended service provider (initially, Sprint) and third-party application programming interfaces (the third party providers included APIgee, Billing Revolution, Motally, SMaato and Zhing). The initial three bundles are targeted broadly at opportunities in social gaming, advertising and virtual goods and include:
- SMS+advertising, with Mblox providing the SMS service (and no telco APIs involved)
- SMS+advertising+location+geo-sensing+virtual currency, with Sprint supplying the location/geo APIs
- The second bundle, plus billing/credit card processing
For developers working with the bundles, they get immediate, pre-integrated access to those broad application capabilities without having to understand the underlying application or network APIs. more> http://bwbx.io/IKgZ
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