Monday, March 1, 2010

Car Advertisements - Do they work?

How frustrating!  Yesterday I was driving through town and noticed the car in front of me had a decal on their back window.  It had something to do with vacations.  It made me start to think…”I need to start planning a family vacation!”

I would have contacted the company that was being advertised on this vehicle but all they had was their company name.  I thought that was odd.  There was no phone number, email address or website listed on the back window to further their marketing efforts. Ugh!

I thought for sure when I pulled next to the car that there would be additional information on the side window.

Guess what?

Same decal advertisement with simply the company name.  I couldn’t stop the car to ask for their contact information so I tried to remember the name.  Came home and was then became distracted and forgot to search the internet for the company contact information.  I remembered today about that car advertisement and tried to search the internet for the company and now I can barely remember their name.

My point with all this?

No matter what business you are in, if you are going to take the time to advertise your business on your car PLEASE include your phone number or web address.   Car signs really can grow your business!

How about you? Do you use your vehicle to advertise? I hope you have your contact information displayed.  :)

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Jill Shea is a Regional Manager and Business Coach in the direct sales industry.  She has over 20 years of business experience and has been a successful work-at-home mom for ten years.  For more information head on over to About Jill

[Via http://jillshea.wordpress.com]

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