Digital Cream, now in its fourth year, is an invitation-only event for senior client-side digital marketers to help learn from each other about the latest best practice, what’s working and what’s not. And today Salmon announced our platinum sponsorship. As an expert in its field, Salmon will discuss and help demystify how to address the challenges and opportunities related to “eCommerce Platforms and conversion”.
We have presented at similar events in the past, most notably at Internet Retailings eCommerce Jumpstart series, however this time we will look to fully explore best practice, measurement, ROI, resourcing, supplier selection, recruitment, business processes, budgeting and trends etc. As a ‘hands-on’ participatory event digital leaders will network and learn through specialist discussion, roundtables and debate.
Additional topic and streams to be discussed at Digital Cream 2010 include;
- Behavioural targeting and online advertising
- Email Marketing
- Integrated search (PPC/SEO)
- Managing Digital Channels – staffing, budgets and planning routes
- Multichannel Marketing – channel mix, measurement and ROI
- Online lead generation and customer acquisition
- Online PR
- PPC (Paid Search) Marketing
- SEO
- Site Optimization and Multi Variate testing
- Site Search & Merchandising
- Social Media & Monetization techniques
- User Experience
- Web Analytics & Optimisation
I am certain this will be a great event. If you want to register go here or simply email me at choskin | at | salmon |dot com and I will help as best I can.
Date: 3rd March 2010 (9:00am – 6:00pm)
Venue: Park Lane Hotel, London, United Kingdom
Duration: 1 day
Cost: Free to Members and those who register to attend
Other info: http://econsultancy.com/events/digital-cream
About Econsultancy
Econsultancy is a community where the world’s digital marketing and ecommerce professionals meet to sharpen their strategy, source suppliers, get quick answers, compare notes, help each other out and discover how to do everything better online.
Founded in 1999, Econsultancy has grown to become the leading source of independent advice and insight on digital marketing and ecommerce.
Their reports, events, online resources and training programmes help our 80,000+ members make better decisions, build business cases, find the best suppliers, look smart in meetings and accelerate their careers.
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